HTC One, previously rumored to be HTC M7, is HTC’s flagship phone for 2013, and HTC has done everything to make HTC One stand up to rivals like iPhone and Galaxy. It certainly appears impressive with its one-piece Aluminum construction, sleek looks and a light feel. While we have gone over the specs before, here are a few advanced features that make HTC One a formidable contender in the smartphone market.
A remarkable feature of HTC One is the fully customizable home screen that HTC is calling ‘Blink Feed’. It is a pictorial newsfeed that you can scroll down through. You can choose where your Blink Feed gets its content from, including Facebook and at least 15 other top media sites.

HTC One camera is another feature that deserves special mention. In addition to the usual HD still shots and 1080p video recording, it has an exciting feature known as Zoe Camera. When in Zoe mode, your camera will continuously capture shots and videos and combine the results in a zero-edit movie. The movie will have stills, video clips, effects, themes and a soundtrack.
HTC Sense gets an upgrade and becomes New Sense. The UI feels almost the same as the previous Sense 4, but is widely differentiated from stock Android devices.
On the whole, HTC One is a slick combination of technology and style. It looks impressive specially when viewed from the back and sides, and a closer look reveals manufacturing finesse and great attention to detail. HTC One certainly stands shoulder-to-shoulder with iPhone 5 and other top notch smartphones in the market today.